One of the key executives behind Prime Video’s The Lord of the Rings: The Rings of Power, as well as shows like The Walking Dead and The Boys, is launching a video game studio.
Sharon Tal Yguado has announced Astrid Entertainment, a new gaming studio that aims to create “fantastical living worlds that inspire positive, community play” across mediums.
Astrid secured a “high seven-figure” pre-seed investment from companies including NetEase, Stardom, and Tower 26. The company’s leadership team will be announced in the months ahead, but for now, the company said the team is promised of “accomplished and innovative gaming developers” with experience with AAA games and indie titles alike.
“Astrid is building its first fantastical interactive world, grounded in rich lore, environmental worldbuilding and system design to encourage the emergence of multiplayer stories. Players will evolve worlds differently based on their actions and choices,” reads a line from Astrid’s a…
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